Building Skills and Knowledge

  

SageCircle's Custom Training


 

The stakes are high

The communications and IT markets are highly cutthroat with every player looks for an edge. Working effectively with the industry analysts can give vendors a competitive advantage driving sales and building brand value.  To excel in influencing the analysts, it is necessary to have the right foundation of knowledge about the analysts and analyst relations skills.

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SageCircle focuses on your requirements

SageCircle’s training courses are developed to provide actionable, practical advice in a short and succinct manner.  Each session can be tailored for the needs of a specific constituency or a mixed audience.  Because each client is different, SageCircle works to design a training curriculum that meets the specific needs of that organization, drawing on SageCircle’s extensive library of training content.

 

Topic Catalog

SageCircle clients can draw upon over 32 hours of proven class content to create a training agenda that meets their needs.  Available topics include (but are not limited to):

AR Effectiveness Modules

Advanced (strategic) AR Modules

AR Team Exercices

Client Specific Training

Applying your Analyst Relationship Management System

Presenters:
Carter Lusher and Dave Eckert bring decades of experience in the analyst game to the seminar. 

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 Dave has been an end-user client of the analysts, managed AR programs at multiple companies, was a member of the original SageCircle where he researched AR best practices and helped designed the original ARchitect analyst relationship management (ARM) software. Today he is a SageCircle co-founder and strategist as well as an ARchitect instructor. 

 Carter brings a unique 360 degree view of the analyst industry developed over 18 years. Carter has been an end user analyst client, an award-winning Gartner analyst, an analyst of the analysts, vendor analyst client and AR executive at HP. Today, Carter is excited about using SageCircle to expand the community’s knowledge about the analysts and AR best practices. 
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Flexibility of  custom training  - Why should you consider custom training instead of public seminars and webinars?  There are a number of advantages to custom training:

1. Sessions are private so that tough questions about situations can be asked without feeling that you are “airing dirty laundry in public”

2. Tailored to your specific needs

3. Can use your content, such as using an actual briefing PowerPoint in a presentation critique exercise

4. Gives you a speaking role

5. Permits AR or other training sponsors to get visibility with the group

6. Flexibility in scheduling


Flexibility in including client’s content  -

Courses are designed to incorporate both training and discussion throughout the course to make them interactive and increase the relevance of the course.  One technique to increase the relevance is including client-specific examples and content to make the course “real world.”  Typical client content include examples of sales impacted by analysts, AR and NDA policies and analysts lists.

 

Flexibility in delivery - SageCircle strategists can deliver training using face-to-face, webinar, audio teleconference, telepresence or any other form that the client wants to use.

Contact SageCircle for more information on how Custom Training can improve your AR porgram.

 

 

>>>>  Download the Brochure (pdf)  >>>>

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