Extreme Networks moves up in the Lighthouse Telecoms Index

Extreme Networks is the biggest gainer this month in the Lighthouse Telecoms Index. The firm which showcased its state of the art switch network at CeBit has certainly managed to gain analyst attention and has moved up 9 spots. TeliaSonera, which has made headlines for undertaking one the largest infrastructure projects in the company’s history, Read more about Extreme Networks moves up in the Lighthouse Telecoms Index[…]

How services firms’ AR should respond to economic slowdown

The next IIAR Forum will take place on Thursday April 3rd at Lighthouse’s London office. Earlier that afternoon Martin Tilling and I are moderating a round-table discussion for Lighthouse clients on how services companies’ analyst relations teams will be influenced by the economic slowdown Since the 1990s, Martin has led analyst relations activities for Deloitte, Read more about How services firms’ AR should respond to economic slowdown[…]

Expanding our relationship management team

Lighthouse’s London office is expanding its team: firstly with two part-time relationship managers (one for a business development manager, and a senior manager for our Beacon online research service) and also a research assistant. All positions involve working with our stellar client list, centered on most of the top 25 IT and telecoms brands. Lighthouse Read more about Expanding our relationship management team[…]

Open Text shoots up in the Lighthouse Software Index

The biggest gainer of analyst focus this month is Open Text which has leapt up a massive 24 spots [writes our colleague Waqas Ahmed]. The announcement of some excellent financial growth along with news of upcoming products has surely helped the firm in improving its ranking this month. Veritas, which is now a part of Read more about Open Text shoots up in the Lighthouse Software Index[…]

Credo 4: Integrate statements into complete messages

Our Credo series continues with the argument that consistency should be a compulsory consideration for analyst relations. Sadly, many firms fail to integrate their claims coherently. As a result, analysts get multiple and inconsistent visions of the corporation from different spokespeople. Complex businesses suffer most from this pressure. Sadly, those are also the businesses that Read more about Credo 4: Integrate statements into complete messages[…]

Hewlett-Packard jumps up in the Lighthouse Systems Index

The biggest gainer this month is Hewlett-Packard(HP) which has gained 7 positions and is now ranked at the 12th spot. The firm has been named as one of the Top 50 most innovative companies and appears focused to hold this prestigious spot by investing heavily in consumer tech support. The firm is also courting some Read more about Hewlett-Packard jumps up in the Lighthouse Systems Index[…]

Master Class in San Jose each April

Every April Lighthouse hosts an AR Master Class in San Jose, CA. This unique event focuses on defending and extending corporate support for AR. It discusses the role of goals, measurement and reporting in establishing the right framework for AR. It also allows AR leaders the opportunity to discuss different approaches for developing sponsorship, visibility Read more about Master Class in San Jose each April[…]

Thursday’s webinar focusses on information channels

Most AR managers focus on content: the information that they think analysts need for their work. However, very few have a confident idea of channels: what specific ways of providing that information to analysts is most effective in different regions. This Thursday’s webinar discusses the wide range of information channels, and connect them up to Read more about Thursday’s webinar focusses on information channels[…]